Mackenzie & Co.
QUIET LUXURY, BORN OF MEMORY.
Fall 2025 Campaign Narrative & Messaging
SERVICES
Authorship: Hannah Rainford as Lead Copywriter for Bozeman Media Design
Industry: Interior Design
Location: Cape Cod, Massachusetts
DETAILS
Stepping into a fall campaign, fresh with emotion and a return to homemaking, Mackenzie & Co. sought messaging that spoke to its origins. The belief that turning within is ever homeward shaped the prose standing alongside Mac & Co.’s campaign, reminding that the simple things, and legacies, are ours to hold.
BRIEF
“It’s hers to keep. She warms.”
— Fall 2025 Campaign Narrative